It's a match! MCM winners use grant money to help cushion construction costs

Construction is starting this week on the Meta Physica Wellness Center in Corktown. The business will be located in the Bagley and Trumbull building, which counts the Bearded Lady salon and barber shop, Mama Coo's Boutique, and the Farmer's Hand market as its tenants. The latter two businesses are Motor City Match winners. All four businesses in the Bagley and Trumbull building will be women-owned.

Meta Physica Wellness Center owner Jenevieve Biernat started her massage business in Midtown, which she has since outgrown. The Corktown studio will feature expanded services, including two massage rooms, three saunas, a raw juice bar, and an apothecary. Biernat won both a $50,000 Hatch award and a $20,000 Motor City Match grant for her business earlier this year.

"Every bit of money helps," says Biernat. "You don't always know how much you need going in but it turns out you need a lot of money to do this."

Biernat says that once she's established, she'd like to put herself in a position to help others through the Motor City Match application process.

A resident of Corktown, Biernat has been visiting the other shops at Bagley and Trumbull nearly every day, learning from her future neighbors, and soaking up as much advice and information that she can.

Another $20,000 Motor City Match grant winner, Noelle Lothamer, is currently in the midst of construction of an Eastern Market storefront for her Beau Bien Fine Foods. The Michigan-sourced fruit jam-, chutney-, and mustard-makers recently celebrated the one year anniversary of their Eastern Market location, which has served primarily as a kitchen.

Lothamer says the money won from Motor City Match has quickly gone toward construction costs, including the storefront, roof, and some other much needed repairs. "As soon as we knew we could spend it, we did."

The hope is for the storefront to open by Thanksgiving, though Lothamer cautions that there is no set date. In addition to acting as a retail area for their jams, chutneys, and mustards, the Beau Bien Fine Foods storefront will also offer grab-and-go sandwiches, salads, and drinks.

Meta Physica Wellness Center is located at 1707 Trumbull Ave.

Beau Bien Fine Foods is located at 2478 Riopelle St.

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MJ Galbraith is Model D's development news editor. Follow him on Twitter @mikegalbraith.