Campus Commandos is a marketing startup specializing in college markets, but more importantly it's a business venture that was an easy transition for Adam Grant and Kat Rembacki.
Grant has been involved with marketing focused on college coeds since he attended Michigan State University a few years ago where he founded
ing Magazine. He started the TechTown-based firm in January with Rembacki, who also has a background in marketing on a college campus.
"There is no better way to start than to start when you're young," says Grant, CEO of
Campus Commandos. "You have nothing to lose."
The company helps larger corporations reach college markets in Michigan with a variety of tools. Campus Commandos teaches its clients how to properly approach student organizations, professors and university departments. It also has student reps at all of the major college campuses in Detroit, East Lansing and Ann Arbor, and produces Campus Intelligence Reports that give in-depth information on things like Greek life, campus traditions and student organizations.
"It really lets them know what's going on in a campus without going there," Grant says. "It's much more than what you would find in an Internet search."
Source: Adam Grant, CEO and co-founder of Campus Commandos
Writer: Jon Zemke
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