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Hatch Detroit to announce 10 semifinalists for 2013 this Thursday

This Thursday Hatch Detroit will announce 10 semifinalists for 2013. Now in its third year, Hatch Detroit has grown from a $50,000 small business contest to a full-blown small business incubator.
 
Since it first launched in 2011, Hatch has completed two full rounds of contests in which the winner receives $50,000 cash as well as a host of free business services including legal, accounting, marketing and advertising, and IT support from Hatch and its partners.
 
2011 winner Hugh opened inside the Auburn building in Midtown last fall. 2012 winner La Feria is putting on the finishing touches and will open this fall. But the top prize winners aren’t the only winners of Hatch. Several semifinalists from the last two years are in the process of opening their own storefronts, in many ways assisted by the tremendous publicity they received from being Hatch participants.
 
Past participants include:

 
Alley Wine (2011) – received re-zoning approval needed for alley space in Midtown, now working on other licensing and still fully committed to opening (owners hope for a 2014 opening)
 
Anthology Coffee (2011) – now roasting and serving coffee while working on their permanent space inside Ponyride in Corktown.
 
Detroit Gypsy Kitchen (2011) – functioning as an occasional pop-up.
 
Detroit Institute of Bagels (2011) – working on permanent space in Corktown to open later this year.
 
Detroit River Sports (2012) – working as a monthly kayak rental pop-up on Belle Isle, still working with city to open full-time.
 
Detroit Vegan Soul (2012) – working on permanent space in West Village to open later this year.
 
Pot & Box (2011) – working on permanent space in Corktown to open later this year.
 
Rock City Eatery (2012) – working on permanent space in Hamtramck to open in September.
 
Tashmoo Biergarten (2012) – functioning as an occasional pop-up.
 
Hatch Detroit Executive Director Vittoria Katanski says that they are looking to expand the portion of their program in which they assist and promote previous semifinalists. With help from a grant from Strategic Staffing Solutions, they will be developing the pocket park that will be a key feature of Detroit Institute of Bagels, one of the first semifinalists from previous contests to open.
 
Hatch is also partnered with the Detroit Lions on their Living for the City initiative, which focuses on building up the retail presence in some of Detroit's other (read: non-Midtown, Corktown and downtown) neighborhoods. They are working together with local community development corporations (CDCs) to determine what the needs of these neighborhoods are – improving signage, facades, activating empty storefronts – and how best to address them. Their current neighborhood of focus is the Avenue of Fashion, which was recently awarded $1.7 million in beautification and streetscape upgrade investments and is also a major focus of the DEGC.
 
Kattanski says, "The whole neighborhood initiative is to help existing businesses and perk up their spaces," adding that a lot of emphasis is placed on bringing in new businesses but not as much attention is paid to those that have been working and serving Detroit's neighborhoods all along. "These are great businesses on the Avenue of Fashion and this will help improve the retail experience for their customers."
 
While the top 10 haven't yet been announced, Kattanski says that the number of quality applicants this year was much higher than before, estimating about 90 percent of the applications received were quality proposals with solid, well-thought-out ideas.
 
Source: Vittoria Kattanski, Hatch Detroit Executive Director
Writer: Nicole Rupersburg

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