The Somerset Collection
's CityLoft and the Detroit Shoppe
are back again for round four on Woodward in downtown Detroit.
Somerset is bringing nearly 40 retailers from its Troy collection of luxury and lifestyle brands to 1261 Woodward, along with the popular Detroit Shoppe at 1201 Woodward, which sells items from some of Detroit's most iconic brands and donates all of the proceeds to Detroit charities. Between the permanent Troy location and previous iterations of the downtown pop-up, the Detroit Shoppe has supported over 100 Detroit charities.
New to this season's CityLoft pop-up are 7 For All Mankind, a California-based premium denim line, and L.K. Bennett, a London-based brand known to be one of Duchess of Cambridge Kate Middleton's favorites. Both stores just opened inside the Somerset Collection in the last several months.
The CityLoft and Detroit Shoppe summer pop-ups have expanded the hours from previous iterations, open Tuesday through Saturday from 11 a.m. to 7 p.m. until August 24. The pop-ups will rejoin Moosejaw, another brand that began as a pop-up that was so successful they decided to make their downtown location permanent.
"This is part of the partnership with Bedrock Real Estate and Quicken Loans to help bring retail back to the Woodward corridor," says Peter Van Dyke of Berg Muirhead and Associates
, representing CityLoft. "This is a great way for retailers to test the market in Detroit."
CityLoft and the Detroit Shoppe reopened last Friday, and some luxury retailers have reported stronger sales over the weekend than in the permanent Somerset Collection stores.
Head over there every Thursday during lunchtime for coney dogs, Better Made potato chips, and Faygo soda for $5. Every dollar goes towards Summer in the City
and the Boll Family YMCA
Source: Peter Van Dyke, Berg Muirhead and Associates
Writer: Nicole Rupersburg
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