New venture on horizon for Detroit: Pop LLC

Detroit Pop LLC, the creative force behind 71-POP, a unique pop-up retail experience for entrepreneurs, announces its latest pop-up venture: D:pop.
 
Following the one year success of the 71-POP project, D:pop will allow local entrepreneurs to showcase a pop-up style retail installation. These items and accessories are for men, women, kids, and home. Each pop-up shop will be connected to a virtual e-commerce pop-up shop, video profile, social media engagement, marketing support, and launch event.  
 
D:pop will have a strong cast of local artists, designers, and entrepreneurs, giving Detroiters an opportunity to support their own. Also, D:pop will feature exclusive partnerships with designers under its "Mod & Pop" label.
 
The grand-opening of D:pop is Saturday, June 30, 3-7 p.m. at D:hive headquarters, 1253 Woodward Ave. Guests can enjoy food, music, networking, and shopping. In tandem with this event, I Am Young Detroit will be celebrating the launch of its newly expanded website.
 
This event will bring awareness to the 2012 Hatch Detroit Contest. The contest runs until August and visitors can vote for their favorite retail business idea for Detroit.

Source: Asia Willis
Writer: Leah Johnson
 
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