Coach Insignia Restaurant is still riding high atop of the Renaissance Center.
Excerpt:
Despite a slowdown in General Motors corporate business, Matt Prentice says the Coach Insignia Restaurant, occupying the 71st and 72nd floor of the GM Renaissance Center is already booked for several key days of the North American International Auto Show.
"The restaurant continues to do well since it opened in August 2004," said Prentice, CEO of the seven-restaurant chain with annual sales of $25 million, around $4 million at the downtown dining establishment. "But we have to beat the bushes to bring business in."
On a clear day, up to 500 diners an evening look out floor-to-ceiling windows to see the Palace of Auburn Hills, the lights atop the Ambassador Bridge, the neon entrance of Caesar's Windsor and a glorious sunset draped across two nations bisected by the Detroit River.
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