Imagine Detroit helps promote biz through free videos

Own a business in the greater downtown Detroit area? Need to get the word out about what you're doing? Imagine Detroit wants to help you tell that story.

The Mt. Clemens-based organization, an offshoot of NES World Group, is making dozens of short videos for small businesses based in downtown Detroit. So far subjects of the videos include Motor City Brewing Works in Midtown and Brooklyn Street Local in Corktown. Check out the more of the featured businesses here.

"We're trying to develop a feel for what downtown is like," says Gregory Dilone, Jr., president & founder of Imagine Detroit.

The videos are free to the businesses. The three-person team at Imagine Detroit produces them with the idea of helping boost the small business climate in greater downtown Detroit.

"We want to make guerilla-marketing videos that aren't over-produced," Dilone says.

Dilone and his group currently are working to hit 200 interviews. They already have 55 under their belts. He is also looking at moving his marketing agency, NES World Group, to downtown Detroit in the not too distant future to take part in what he is marketing.

"Detroit has so much passion behind it right now," Dilone says.

Source: Gregory Dilone, Jr., president & founder of Imagine Detroit
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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