General Motors unveiled the electric Chevrolet Volt at this year's North American International Auto Show to much fanfare. Vice Chairman Robert Lutz has continued to push the technology in speeches as well as in design and development.
Excerpt:
GM already is mapping out plans to produce a wide
range of electric models beyond the Chevrolet Volt, which it has vowed
to launch in three years or so.
Mr. Lutz's comments are the latest salvo in a combined
product-development and public-relations campaign undertaken in part to
dispel the image that it has its corporate head in the sand when it
comes to advanced vehicle technology, oil prices and concerns about
greenhouse-gas emissions. Since unveiling the Chevrolet Volt show car
in January, GM has maintained a steady drumbeat of publicity to sustain
awareness of its emissions-reducing technologies, many of which are
still in GM's labs. GM's shares rose $1.33, or 4.6%, to $30.54 in 4
p.m. New York Stock Exchange composite trading yesterday on other
positive comments.
Read the entire
Wall Street Journal article
here.
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