Miriam Pranschke's passion for re-use is culminating in the opening of her first business, the consignment re-sale store Boro
. The clothing and accessories shop is opening its Eastern Market storefront this Saturday, May 20—just in time for Flower Day.
Boro is located in a storefront in the Service Street district, a block-long collection of buildings long associated with artist-occupied lofts and studios. Pranschke lives with her husband there, just three floors above Boro in the historic Atlas Building.
Re-sale is a win-win for Pranschke, helping the environment and her neighbors at the same time. "I'm very interested in keeping things out of landfills," says Pranschke. "And the consignors make 40 percent of the selling price, too."
Items sold at Boro will be hand-selected by Pranschke. She says she'll be focusing on independent, designer, and vintage high-quality clothing and accessories. Items range from clothing to shoes, purses to jewelery, and items for both women and men.
"I grew up going to thrift stores. It's what I've always done and what I've known," says Pranschke. "And then I learned about consignment stores, which are more curated. You spend less time looking through the racks."
While the storefront required some work, Pranschke says she tried to retain much of the building's historic details. High ceilings and original crown moldings remain. Marble from the original facade has been re-purposed as the Boro cash stand.
The look, though, is minimal. Pranschke wants the focus to be on the clothing.
Boro is celebrating its grand opening Saturday, May 20, and will be open from 10 a.m. to 8 p.m. A party begins at 5 p.m., with DJs, snacks, refreshments, and adult beverages. It is located at 1440 Gratiot Ave.
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